Josh Koscheck Hypes Fight on ESPN, Predicts Early Knockout
by Michael David SmithJosh Koscheck's appearance on ESP
N Wednesday morning was a good example of the right way for a fighter to sell his upcoming fight to an audience that might be on the fence about watching it, as he promised in a SportsCenter interview to deliver the kind of exciting finish that casual fans are hoping to see when they decide whether to buy a pay-per-view. "I believe that I'm going to win this fight," Koscheck said. "I'm going to knock Georges St. Pierre out, either in Round 2 or 3." Koscheck has spent plenty of time talking to the MMA media in the lead-up to this fight, but those interviews aren't as important to the UFC's bottom line: If you're an MMA fan, you're going to buy UFC 124 whether you see a Koscheck interview or not. Much more important is the kind of interview like Koscheck had on SportsCenter, where he was talking to fans who don't regularly watch the UFC.
N Wednesday morning was a good example of the right way for a fighter to sell his upcoming fight to an audience that might be on the fence about watching it, as he promised in a SportsCenter interview to deliver the kind of exciting finish that casual fans are hoping to see when they decide whether to buy a pay-per-view. "I believe that I'm going to win this fight," Koscheck said. "I'm going to knock Georges St. Pierre out, either in Round 2 or 3." Koscheck has spent plenty of time talking to the MMA media in the lead-up to this fight, but those interviews aren't as important to the UFC's bottom line: If you're an MMA fan, you're going to buy UFC 124 whether you see a Koscheck interview or not. Much more important is the kind of interview like Koscheck had on SportsCenter, where he was talking to fans who don't regularly watch the UFC.
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Source: http://www.mmafighting.com/2010/12/08/josh-koscheck-hypes-fight-on-espn-predicts-early-knockout/